Privacy policy
General privacy policy
By using our website, you agree to the collection, processing and use of data as described below. Our website can generally be visited without registration. In the process, data such as pages called up or names of files called up, date and time are stored on the server for statistical purposes without this data being directly related to your person. Personal data, in particular name, address or e-mail address are collected as far as possible on a voluntary basis. Data sent by you via contact form will only be used by us for contact purposes (e.g. to send you information about our products). Your data will not be passed on to third parties without your consent. If you wish, we will delete your data from our system immediately. Please send us an e-mail for this purpose.
Privacy policy for cookies
Our website uses cookies. These are small text files that make it possible to store specific information related to the user on the user’s terminal device while the user is using the website. Cookies make it possible, in particular, to determine the frequency of use and number of users of the pages, to analyze behavior patterns of page use, but also to make our offer more customer-friendly. Cookies remain stored beyond the end of a browser session and can be retrieved when you visit the site again. If you do not wish this to happen, you should set your Internet browser so that it refuses to accept cookies.
Privacy policy for the use of Google Analytics
This website uses functions of the web analysis service Google Analytics. The provider is Google Inc. 1600 Amphitheatre Parkway Mountain View, CA 94043, USA. Google Analytics uses so-called “cookies”. These are text files that are stored on your computer and enable an analysis of your use of the website. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there.
In the case of activation of IP anonymization on this website, however, your IP address will be truncated beforehand by Google within member states of the European Union or in other contracting states to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. On behalf of the operator of this website, Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity and providing other services relating to website activity and internet usage to the website operator. The IP address transmitted by your browser as part of Google Analytics will not be merged with other data from Google.
You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website. You can also prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) to Google and the processing of this data by Google by downloading and installing the browser plugin available at the following link: http://tools.google.com/dlpage/gaoptout?hl=de.
Use of Facebook plugins
Our website uses so-called social plugins (“plugins”) of the social network Facebook, which is operated by Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA (“Facebook”). The plugins are marked with a Facebook logo or the addition “Social Plug-in from Facebook” or “Facebook Social Plugin”. You can find an overview of the Facebook plugins and their appearance here: developers.facebook.com/docs/plugins.
When you access a page of our website that contains such a plugin, your browser establishes a direct connection to Facebook’s servers. The content of the plugin is transmitted by Facebook directly to your browser and integrated into the page. Through this integration, Facebook receives the information that your browser has accessed the corresponding page of our website, even if you do not have a Facebook profile or are not currently logged into Facebook. This information (including your IP address) is transmitted by your browser directly to a Facebook server in the USA and stored there.
If you are logged in to Facebook, Facebook can directly assign your visit to our website to your Facebook profile. If you interact with the plugins, for example by clicking the “Like” button or posting a comment, this information is also transmitted directly to a Facebook server and stored there. The information is also published on your Facebook profile and displayed to your Facebook friends.
For the purpose and scope of the data collection and the further processing and use of the data by Facebook, as well as your rights in this regard and setting options for protecting your privacy, please refer to Facebook’s privacy policy: facebook.com/policy.php
If you do not want Facebook to directly assign the data collected via our website to your Facebook profile, you must log out of Facebook before visiting our website. You can also completely prevent the loading of Facebook plugins with add-ons for your browser, e.g. with the “Facebook Blocker” (webgraph.com/resources/facebookblocker) or the script blocker “NoScript” (noscript.net).
Privacy policy for the use of MailChimp newsletter
On our website there is the possibility to subscribe to our newsletter on current events and information. If you want to receive the newsletter, we need a valid email address. In addition, there is the possibility that you must provide further data such as name, company, telephone number or provide them voluntarily. This data will only be used for sending the newsletter. With the registration for the newsletter, we also store your IP address and the date of registration. This storage of the IP address and the date serves solely as proof in the event that a third party misuses an email address and registers for the newsletter subscription without the knowledge of the authorized person. We use the list provider MailChimp to send our newsletter. MailChimp is a service of The Rocket Science Group, LLC, 512 Means Street, Suite 404, Atlanta, GA 30318 (“Rocket”). Rocket is a member of the so-called “Safe Harbor Agreement”, which is a data protection agreement between the European Union and the United States. The data stored during registration is transmitted to and stored by Rocket. Your registration data will not be transmitted to other third parties. After registration, MailChimp will send you an email to confirm your registration. Furthermore, MailChimp offers various analytics about how the sent newsletters are opened and used, e.g. to how many users an email was sent, whether emails were rejected and whether users unsubscribed from the list after receiving an email. However, these analyses are only group-related and are not used by us for individual evaluation. MailChimp also uses the Google Analytics analysis tool from Google, Inc and may include it in the newsletters. Further details on Google Analytics can be found on this page under “Privacy policy for the use of Google Analytics”. Further information on data protection at MailChimp can be found at: http://mailchimp.com/legal/privacy/. You can revoke your consent to the storage of data, as well as its use for sending the newsletter, at any time. The revocation can be done via a link in the newsletters themselves or by sending an email to us.
Privacy policy for the use of Hotjar
We use Hotjar to better understand the needs of our users and to optimize the offering and experience on this website. Using Hotjar’s technology, we get a better understanding of our users’ experience (e.g., how much time users spend on which pages, which links they click, what they like and dislike, etc.) and this helps us to tailor our offering to our users’ feedback. Hotjar works with cookies and other technologies to collect data about our users’ behavior and about their devices, in particular IP address of the device (collected and stored only in anonymized form during your website use), screen size, device type (Unique Device Identifiers), information about the browser used, location (country only), language preferred to view our website. Hotjar stores this information on our behalf in a pseudonymized user profile. Hotjar is contractually prohibited from selling the data collected on our behalf.
For more information, see the ‘about Hotjar’ section on Hotjar’s help page.
Privacy policy for the use of LinkedIn plugins
Our website uses functions of the LinkedIn network. The provider is LinkedIn Corporation, 2029 Stierlin Court, Mountain View, CA 94043, USA. Each time one of our pages containing LinkedIn functions is accessed, a connection to LinkedIn servers is established. LinkedIn is informed that you have visited our web pages with your IP address. If you click the “Recommend button” of LinkedIn and are logged into your account at LinkedIn, it is possible for LinkedIn to assign your visit to our website to you and your user account. We would like to point out that we, as the provider of the pages, have no knowledge of the content of the transmitted data or its use by LinkedIn.
You can find more information on this in the privacy policy of LinkedIn.